About Button Loni

Button Loni is the sustainable fashion brand that refuses to play it safe.

Founded by designer Bianca Zidik, the brand was built on a deep love for craftsmanship and an obsession with upcycling. Abandoned textiles don’t just get rescued — they get reimagined. Every piece is intentionally crafted with edge, artistry, and unapologetic personality.

We keep clothing out of landfills and put it on the people who were never meant to blend in. Unique. Elevated. And just the right amount of extra.

We believe in:

  • Small batches

  • Shopping small

  • High-quality, USA-made craftsmanship

  • One-of-a-kind designs

When it’s gone, it’s gone — so buy now or cry later.

Meet the Founder

Bianca Zidik launched Button Loni in 2020 during the pandemic — a turning point that reshaped both her business and her vision.

From 2016 to 2021, Bianca balanced a full-time job while running her storefront, Bianca’s Fashion & Alterations, in Cleona, Pennsylvania. Her boutique was known for her alteration appointments, custom creations, and a vibrant retail space. She designed standout pieces — including looks for Miss Pennsylvania — while building a loyal community.

When the pandemic forced her to close her doors, Bianca was also expecting her first child with her husband, her high school sweetheart. Facing uncertainty, she made the difficult decision to close her storefront permanently and keep her full-time position for stability and health benefits.

But creativity doesn’t shut down.

That pause gave her clarity. She envisioned a brand that felt inclusive — welcoming to both men and women — and evolved beyond the pink-and-white “Bianca Zidik” label. Button Loni was born from that reinvention.

Experience & Recognition

Bianca earned her BFA in Chicago, Illinois, where her talent quickly gained national recognition.

Her achievements include:

  • Selected to present her collection at the Driehaus Design Initiative for Fashion Excellence

  • Winner of “Best of Show” her senior year

  • Fashion Design Intern at the Chicago Fashion Incubator

  • Chosen as one of the Top 9 fashion design students in America (2016) to show at New York Fashion Week — a lifelong goal realized

  • Designer for Nineteenth Amendment

  • Collection showcased on the Paris Avantex runway (2016)

  • Featured in multiple magazines

  • Star Seller on Etsy

  • Regular participant in art shows and independent fashion events

Through every chapter, Bianca has stayed committed to one thing: creating fashion with meaning, individuality, and fearless expression.

Button Loni will be located in the “sweetest place on earth” at the Hershey History Center and will have a grand opening in JULY 2026! Follow us for updates @ButtonLoni

You’ll find us on the right, rear side in the Milk House building. We offer abundant parking. Follow us on social media for updated hours due to weather.

The history center is across the street from Starbucks and the Hershey Tanger outlet center. The History Center sits between popular destinations Hersheypark and Troegs Independent Brewing.

 

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